VIZIO and Paramount Pictures Partner to Celebrate the World Premiere of “Star Trek Beyond”


Irvine, CA — July 21, 2016 —  VIZIO, Inc. announced today a partnership with Paramount Pictures to celebrate the July 22 nd  theatrical release of “Star Trek Beyond.” To kick off the partnership, VIZIO sponsored the world premiere of the film held last night in San Diego, CA before a crowd of 3,500 fans. 

Through its partnership with Paramount, VIZIO has created a “Star Trek” “Featured Collection,” giving app users easy access to category titles from the current franchise.  Fans can seamlessly cast the Star Trek Beyond trailer to their VIZIO SmartCast display, and can soon enjoy Star Trek and Star Trek Into Darkness, which have both been re-graded in Dolby Vision. 

VIZIO SmartCast home theater displays fully integrate Google Cast™ to give users access to thousands of apps they know and love, like VUDU. The displays are controlled by the VIZIO SmartCast app, which turns iOS and Android mobile device screens into a convenient yet powerful remote control. The VIZIO SmartCast app allows users to create “Collections” of entertainment with their favorite TV shows or movies, or access curated “Featured Collections.”   

“We’re thrilled to celebrate the theatrical premiere of ‘Star Trek Beyond’ and give fans more ways than ever to dive into the ‘Star Trek’ universe,” said Lily Knowles, Vice President of Product Marketing, VIZIO.  “With continued picture quality advancements like High Dynamic Range, we’re now able to bring experiences once only possible in the theater, into the home.  Our latest VIZIO SmartCast P- and M-Series Home Theater Displays offer Ultra HD High Dynamic Range with Dolby Vision picture quality.  This combination of technologies transform the entertainment experience with dramatic imaging, incredible brightness, contrast and color that will bring the universe of ‘Star Trek Beyond’ to life like never before.”  

Directed by Justin Lin and produced by J.J. Abrams, ‘Star Trek Beyond’ celebrates the 50 th  anniversary of the franchise. In the film, the U.S.S. Enterprise crew explores the furthest reaches of uncharted space, where they encounter a mysterious new enemy who puts them and everything the Federation stands for to the test.

“Star Trek Beyond,” the highly anticipated next installment in the globally popular “Star Trek” franchise, created by Gene Roddenberry and reintroduced by J.J. Abrams in 2009, returns with director Justin Lin (“The Fast and the Furious” franchise) at the helm of this epic voyage of the U.S.S. Enterprise and her intrepid crew.

From Paramount Pictures and Skydance, “Star Trek Beyond” isa Bad Robot, Sneaky Shark, Perfect Storm Entertainment production. The film stars John Cho, Simon Pegg, Chris Pine, Zachary Quinto, Zoë Saldana, Karl Urban, Anton Yelchin and Idris Elba. Directed by Justin Lin, the third film in the franchise series is produced by J.J. Abrams, Roberto Orci, Lindsey Weber and Justin Lin; and executive produced by Jeffrey Chernov, David Ellison, Dana Goldberg and Tommy Harper. Based upon “Star Trek” created by Gene Roddenberry, the screenplay was written by Simon Pegg and Doug Jung.

“Star Trek Beyond” opens in theaters beginning July 22, 2016.

To learn more about VIZIO SmartCast visit  VIZIO.com .

About VIZIO
VIZIO’s mission is to deliver the ultimate entertainment experience through our community of connected consumers, advertisers, and media content providers. Through our connected entertainment platform, VIZIO is transforming the way consumers discover and experience media content. Since our founding in California in 2002, VIZIO has built an industry-leading brand and sold over 65 million products, including televisions, sound bars and other devices. VIZIO is a leading CE brand in North America with the #1 unit share in Smart TVs 1 and #1 unit share in Sound Bars 2 . VIZIO product leadership is highlighted by a number of industry reviews and awards: the VIZIO P-Series SmartCast Home Theater Displays are the highest-ranked LED/LCD display on CNET in 2016, having received an editors’ rating of 4.5/5 stars 3 ; the VIZIO Reference Series achieved a 2016 Editors’ Choice award from Reviewed.com 4 ; and the VIZIO D-Seriesearned a 2016 Editor’s Choice award from PC Magazine 5 . For more information, please call 888-VIZIOCE or visit www.VIZIO.com .

© 2016 VIZIO, Inc. VIZIO, the V Logo, VIZIO SmartCast, Active LED Zones and other terms and phrases are trademarks or registered trademarks of VIZIO, Inc. All other trademarks and logos are property of their respective owners. All rights reserved.
1 The NPD Group/Retail Tracking Service, based on total smart television units sold in the U.S. January - April 2016. The NPD Group/Retail defines a smart television as an LCD TV with apps included

2 The NPD Group/Retail Tracking Service, based on sound bar units sold in the U.S., January 2013—May 2016

3 Visit cnet.com for the full VIZIO P-Series review, published 5/10/2016

4 Visit reviewed.com for the full VIZIO Reference Series review, published 3/18/16

5 Visit pcmag.com for the full VIZIO D-Series review, published 3/24/16

 

Press Contacts for VIZIO:

Katie Kotarak

The Brand AMP

T: 949-438-1078

E: katie@thebrandamp.com

 

Jim Noyd

Noyd Communications Inc.

T: 310-951-3768

E: jim.noyd@noydcom.com

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