VIZIO Further Expands International Distribution, Extending Its Award-Winning HDTV Collection to Mexican Consumers


Shoppers Can Now Experience VIZIO’s Advanced Picture Quality and Smart TV Platform at Retail Locations Across Mexico

Mexico City, Mexico — October 30, 2014 — VIZIO, the #1 Smart TV 1 company in the U.S., announced today its expansion into the Mexican market. With the expanded distribution, which also includes the U.S. and Canada, VIZIO will deliver models from its award-winning portfolio of HDTVs, featuring powerful, yet beautifully simple design, backed by North American-based customer service tailored to Mexican consumers.

Beginning today, VIZIO products will initially be available at Sam’s Club and Walmart Supercenter retail locations across Mexico. VIZIO will offer consumers its collection of popular E- and M-Series Full-Array LED TVs, including some Smart TV models. Mexican consumers will appreciate the attainable price points VIZIO is known for, and great picture quality thanks to full-array LED backlighting.  A clean, modern design promises VIZIO HDTVs offer a simple, sleek upgrade for any room in the house.

“The rollout into Mexico offers additional consumers access to high quality, VIZIO technologies at a great value,” said Matt McRae, VIZIO’s Chief Technology Officer.  “With an increased demand for additional HDTV options in the Mexican market, VIZIO has listened to the wants and needs of consumers and is excited to bring a premium entertainment experience to the region.”

Committed to offering consumers the quality technologies at a great value to ensure consumers have the best entertainment experience possible, VIZIO will offer Mexican consumers its robust collection of HDTVs.  The offerings include the incredible picture and value of the E-Series line and the step-up M-Series offerings featuring best-in-class picture quality and a beautifully smart experience.

“VIZIO is dedicated to providing Mexican consumers with great value for quality products that deliver the best performance and design for consumers,” said Laynie Newsome, Chief Sales Officer, VIZIO.  Mexican consumers shopping at Sam’s Club and Walmart Supercenter can expect VIZIO to continue to drive efficiencies while maintaining quality as VIZIO has done in the U.S. market.”

With an already strong relationship in the United States, VIZIO products will be available at Sam’s Club and Walmart Superstore locations in Mexico at the time of launch. Consumers will later be able to purchase VIZIO products online through Sams.com.mx.

“We are thrilled to be bringing VIZIO technology to our 160 Sam’s Club retail location’s throughout Mexico,” said Antonio Ocaranza, Director of Corporate Communication, Sam’s Club. “VIZIO has earned its place among highly trusted U.S. consumer electronics brands and we are proud to offer their HDTV offerings to our consumers.”

Recipient of an “Excellent” rating from CNET 3 , the VIZIO 2014 E-Series Full-Array LED Smart TV collection is ideal for consumers looking for the latest technology, great picture quality and popular features like Smart TV connectivity and streaming apps. Unlike most models in its class, the VIZIO E-Series includes Full-Array LED backlighting and advanced local dimming technology, with up to 18 Active LED Zones, delivering greater light uniformity for a more vibrant, beautiful picture. Technology like Active LED Zones represents a significant step forward in picture quality for consumers. Pure black levels with higher contrast are created by dynamic adjustment of the LED backlight in each Active LED Zone, based on the content displayed on the screen. More zones mean more discrete control of the LED backlight resulting in improved contrast and more impressive picture quality.

For consumers interested in a step up to cutting-edge picture quality, VIZIO’s 2014 M-Series Full-Array LED Smart TV collection, which recently received the coveted “Top Pick” rating from Sound & Vision 4 and a “Highly Recommended” rating from HDTV Solutions4, is the answer.  Using advanced Full-Array LED backlighting technology, the 2014 VIZIO M-Series models provide premium picture performance.  With up to 36 Active LED Zones, consumers can enjoy additional zones of local dimming for more balanced distribution of backlighting across the entire screen, enhancing deep, accurate black levels and brighter, more vivid details.  In addition, Active Pixel Tuning delivers intelligent pixel level luminance adjustments to further increase contrast and picture detail accuracy. The M-Series line-up features a two-sided smart remote with backlit QWERTY keyboard, further enhancing the VIZIO Smart TV experience with simple, one-touch access to favorite apps and entertainment.

All VIZIO Smart TVs available in Mexico feature the VIZIO Internet Apps Plus® platform, bringing apps such as YouTube, Spotify, Facebook, Netflix, Flickr, VUDU and more, right into the consumer’s living room, bedroom or den. An app dock overlays the bottom of the screen giving consumers quick, at-a-glance access to seven of their favorite apps, without interrupting on-screen content.  With the selected app in center focus of the display, users can easily view the previous three and next three apps in the carousel for faster navigation.

VIZIO’s North America-based customer support has also expanded service to the Mexican market, offering the quality and responsiveness consumers in the United States have come to appreciate. Consumers can expect top-level attention and will have the flexibility to reach VIZIO customer support via phone, email and online chat from VIZIO.mx, in Spanish or English.  To ensure its Mexican consumers receive quick, personalized, convenient support, VIZIO has worked hard with service companies and retailers, separating itself by offering North American support for an improved end-user experience.
At launch, the following VIZIO HDTVs will be available at either Sam’s Club or Walmart Supercenter retail locations:

VIZIO E-Series HDTVs

42” Class E-Series Full-Array LED TV

E420-B1

Walmart

$6999.00*

 

50” Class E-Series Full-Array LED Smart TV

E500i-B1

Sam’s Club, Walmart

$9999.00*

 

60” Class E-Series Full-Array LED Smart TV

E600i-B3

Sam’s Club, Walmart

$14,799.00*

70” Class E-Series Full-Array LED Smart TV

E700i-B3

Sam’s Club

$26,699.00*

VIZIO M-Series HDTVs

32” Class M-Series Full-Array LED Smart TV

M322i-B1

Sam’s Club

$4999.00*

 



* Prices listed are suggested retail prices by the manufacturer; actual retail prices are set by the retailer and may vary based on taxes and other fees.


For more information on VIZIO and its complete product line-up, please visit www.vizio.mx.

1 #1 claim based on unit sell through; The NPD Group / Weekly Tracking Service, Flat Panel TV units with Apps included, Dec 30 2012 – May 24 2014
2 The NPD Group / Retail Tracking Service, units sold in the U.S., Jan 2011 – Dec 2013
3 Review based on 2014 E-Series Full-Array LED Smart TV collection
4 Awards based on reviews of 60” class M-Series Full-Array LED Smart TV (M602i-B3)

About VIZIO

VIZIO, Inc. is headquartered in Irvine, California. VIZIO skyrocketed to the #1 shipper of LCD television in North America in Q2 20071, within five years from their first shipment, and has been in the top 3 ever since 2 . VIZIO is now also America’s #1 Smart TV company 5 and large size LCD TV company 3 VIZIO is also the #1 Sound Bar Brand in the U.S 4 . For over a decade, VIZIO has remained committed to what it does best -- focus on the consumer to deliver visionary products at a great value. The brand is consistently recognized for excellence in customer service, and was awarded 19 Stevie Awards, including the Grand Stevie Award in the 8th Annual Stevie Awards for Sales & Customer Service. VIZIO offers a broad range of award winning consumer electronics that now include PCs and mobility products.  VIZIO's products are found at Amazon, Best Buy, BJ’s Wholesale, Costco Wholesale, Sam's Club, Target, Walmart and other retailers nationwide. VIZIO has won numerous awards including 2014 Editor’s Choice by Reviewed.com, “Best of CES 2014” by IGN, “Best of CES 2014” by PC Magazine and “Best of the Best 2014” by UltraHDTV Magazine for its Reference Series Ultra HD Full-Array LED Smart TV.  VIZIO’s P-Series Ultra HD Full-Array LED Smart TV also captured Reviewed.com’s 2014 Editor’s Choice award and was also recognized by The Verge as “Best TV of CES” for 2014 as well as awarded “Best of CES” by Complex and “Best of Show” by Wired for 2014.  VIZIO also earned #1 ranking in the Inc. 500 for Top Companies in Computers and Electronics and made the lists of Ad Age's Hottest Brands, CNET's Editor's Choice, CNET Best of CES 2011 - Television, CNET Best of CES 2013 – Home Theater and Audio, Sound & Vision’s Top Picks, Good Housekeeping's Best Big-Screens, PC World's Best Buy and Popular Mechanics Editor's Choice among many other prestigious honors.  For more information, please call 888-VIZIOCE or visit www.VIZIO.com.

1 NPD DisplaySearch Global TV Shipment and Forecast Report, North America LCD Shipments Q2 2007
2 NPD DisplaySearch Global TV Shipment and Forecast Report, North America LCD Shipments, Annual 2007-2013
3 The NPD Group / Retail Tracking Service, 60” and greater LCD units sold, Jan 2013 – Mar 2014
4 The NPD Group / Retail Tracking Service, units sold in the U.S., Jan 2011 – Dec 2013
5 The NPD Group / Weekly Tracking Service, Flat Panel TV units with Apps included, Dec 30 2012 – May 24 2014

Press contacts for VIZIO:
Katie Kotarak            
The Brand Amp            
T: 269-357-3139            
E: katie@thebrandamp.com    

Jim Noyd                
Noyd Communications Inc.        
T: 310-951-3768            
E: jim.noyd@noydcom.com        


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