Beyoncé, Batman, the 2010 Super Bowl and VIZIO
The Orange County Register
January 28, 2010
By Tamara Chuang
Vizio’s latest super-celebrity endorser Beyoncé Knowles-Carter will indeed star in the Irvine HDTV company’s Super Bowl 2010 commercial, the company said this morning.
The 60-second commercial was directed by Wally Pfister, a 3-time Academy Award nominee for cinematography who worked on “The Dark Knight” and “Batman Begins. It will air during the fourth quarter of the game. No sneak peeks were revealed.
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